Lex Kasatkin

lex kasatkin

The client was interested in creating the basic elements of corporate identity, especially logos, graphic designs of business cards, documents and promotional items. The law firm offers comprehensive legal services in the highest international standards. The firm's main values include efficiency and high quality of services, which had to be represented within the corporate identity. When designing the logo, we decided for a minimalist modern design, which symbolizes trust, precision and reliability. We have prepared several unique color alternatives for logo applications on various substrates. We mainly used brown and gold color themes that evoke the impression of prestige and uniqueness. When designing business cards, we chose a more conservative graphic design. Within promotional items, we focused mainly on paper folders, notebooks and pens. We took care of selection of the best quality design pens, on which we incorporated the logo of the law firm. In addition to the traditional dark color combinations, we have chosen brighter green and red colors for some pen and notebook designs, which represent the individual product lines of the brand.