The goal of the collaboration was to create a unique corporate identity supported by promotional items and billboards. When designing the logo, we decided for a simple and easy-to-remember retro design that reflects the rich history of this business and the original atmosphere of its spaces. In the case of billboards, we designed a round shape with a white-black design of the logo. This solution allowed the Gourmet Club community to excel among other companies based on the same street and attract passers-by. Internal branding is extremely important in the restaurant business, therefore we placed great emphasis on promotional items. We designed t-shirts and aprons for waiters and chefs, which we complemented with an original cloth bag. We incorporated the company logo on wine bottles, for which we prepared graphic designs of paper bags and a wooden crate. Cups are an integral part of every club. The basic color themes - dark gray and white, we used in the design of original mugs with a logo. We created several decorative graphics that represent the atmosphere of the club.
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